Case Studies
Check out how we've helped some of our clients to explode their traffic and sales.
Clients
Whether it’s SEO or PPC, we’ve got you covered.
Selected Case Studies
常见问题 FAQ
SEO是Search Engine Optimization的缩写,译为搜索引擎优化。SEO能够提升网站的浏览量以及浏览质量。 通过优化站内SEO、站外SEO、反向链接、内容创建等操作，提升网站在谷歌和百度搜索引擎上的自然排名，增加网站浏览量，从而实现销售额的增加。
White Hat SEO simply means following the rules set by Google or any other search engines using only ethical strategies and tactics.
Hedley practices 100% White Hat SEO strategies.
黑帽SEO是一种违反谷歌和百度搜索引擎发行方针规定的seo优化方法。使用不道德和非法手段，例如使用机器人或自动反向链接生成器等方式，以获得搜索引擎内上位排名的营销技巧。 黑帽SEO有时会给人一种比白帽SEO更有效、更快的感觉，但其实想要通过这种方式去躲过谷歌和百度工程师以及机器人数十年间的专业技术和集体智慧几乎是不可能的。 因此许多网站在使用了黑帽SEO营销技术后被谷歌和百度列入黑名单。一旦网站被列入黑名单，就很难接触。 海德利严格遵守谷歌和百度指南发行方针。 承诺100%使用白帽SEO技术进行优化。
本地SEO是一种专注于所在地区的搜索引擎优化技术。 对于本地企业或是拥有实体业务空间的机构来说，是一种极为有效的营销技术。
它几乎可以应用于任何行业，例如律师、会计师、餐厅、整形外科等等。 随着谷歌的曝光率越来越高，优先考虑地理因素的本地SEO技术变得越来越重要。 手机移动通信搜索引擎份额已经超越电脑仍在不断增加中，谷歌也非常重视这部分内容。
So why is it so important? Well, online directories such as Yelp, Google My Business, Yellowpages etc. display a business’ name, address, phone number and often times a lot of information such as menu, business description, price and services/products the business offers.
事实上，位居谷歌和百度这些全球搜索引擎第一页的网站中，大部分都是本地企业。 根据谷歌的一项研究统计，超过 70% 的人在手机上搜索后，访问了8公里范围内的企业。由此可见这一技术能够发挥出重要价值。
“本地SEO”或“本地目录营销”是一种优于其他类型的营销方式。 这种方式已被证明拥有极高的转化页面到达次数（conversion，购买转化率），有时甚至能超过50%。 如您对本地SEO有其他疑问， 欢迎您与我们联系，我们将很乐意为您解答。
无论行业及规模，都适用于本地SEO。
这不仅适用于顾客可以直接到访的企业网站，例如本地咖啡馆、律师事务所或整形外科诊所等。
即使运营方式不是顾客实际到访结账的企业，只要是想要向特定空间内的人群提高曝光量就可使用本地 SEO。
就像没有万能的灵丹妙药一样， 相同的SEO方案，不可能适用于所有企业。
谷歌和百度SEO优化工作首先会确认，在超过100种的运算法则中，搜索引擎结果曝光时采用了哪些运算法则。
然后再了解企业的目标、想要的关键词以及目标客户群等等需求后，针对不同运营策略，报出详细价格。
We have encountered many businesses with a marketing budget less than $1,000 / month and saw the owners struggling to maintain the business itself. If this is you, we strongly suggest that you step back and take a look at your business from a holistic point of view and check your current sales funnel, how you close the deals, profitability of your business, unnecessary expenses and so on. SEO is a long-term investment that is proven to be highly cost-effective in the long-run, but we want you to understand that it is not a magic pill that will drive your traffic within a few days. At minimum, it will take 3+ months to bring notable output. Remember, there is no such thing as get rich quick scheme. Every legitimate and successful businesses take time and tremendous amount of effort to be successful.
Just like a typical SEO, local SEO takes time and time means money. If you’d like faster and more results faster, you can pay for more time. It’s a simple equation. If you have multiple locations, pricing will need to be adjusted as SEO needs to be done for each and every locations you service which can be a complex work where more advanced strategies need to be applied. Speak to us to find out if you need a local SEO.
谷歌在全球范围内为获得前排曝光，已在SEO上投资超过5万亿韩元。
"이유가 무엇일까요? 이유는 단 하나, ROI(Return on Investment, 투자대비 수익률) 때문입니다. SEO 마케팅은 디지털 마케팅 전략중 가장 ROI가 뛰어난것으로 증명이된 장기적인 마케팅 전략입니다. " "작은 기업부터, 중견, 대기업까지 SEO에 엄청나게 많은 시간과 노력을 쏟아붇고 있고 그에 상응하는 트래픽을 얻어 빠르게 성장하는 기업들이 전세계에 넘쳐나고 있습니다. "
"SEO 검색엔진 최적화는 절대평가가 아닌 상대평가입니다. 더 자세히 말해, 구글의 첫페이지는 총 검색 트래픽의 91%를 차지하고 있고, 구글 및 바이두의 첫 페이지 상단의 3개의 오가닉 웹사이트는 모든 트래픽의 75%를 가져가고 독점을 하고 있습니다. " "매일 수천개의 새로운 웹사이트가 생겨나고 있으나, 구글 및 바이두의 첫페이지는 항상 수십억개의 웹사이트중 딱 10개만을 선택해 노출을 시키며, 검색엔진 최적화는 10등안에 들거나 혹은 3위권 안에 들어야 큰 효과를 기대할 수 있습니다. "
SEO is all about showing yourself and business out to the world by saying “Hey, I am here when you need me !”
不是。 不过我们关于谷歌和百度搜索引擎的组合，以及从世界各地发掘的国际人才、丰富经验者和成果相比，我们提供的价格及服务是非常合理的。
每个业务的情况和目标不同其工作量和难度有很大差异，如您对报价有任何疑问，请发送至 [email protected]，我们将热情回复您。
很多人都会问类似问题，但其实这并不容易回答。
这个问题就像在问“学习钢琴需要多长时间？” 学习简单的旋律可以在一天内完成，但是也要综合考虑到每个人想学的曲子难度、技巧，以及是否学过钢琴等因素。
SEO也一样。 目前网站优化程度如何，DA（Domain Authority，域名分数）多少，Trust Flow（信赖度）多少，是否已进行全网站SEO，预算是多少，预期结果与目标是什么等的不同给出的回答也是不同的。
简易的搜索引擎优化工作一般3个月起步，大部分情况至少6~12个月左右的谷歌及百度SEO优化作业，可以得到更好的投资回报率。
만약 웹사이트가 생긴지 얼마 안되었을 경우(보통 3년미만), 구글 및 바이두의 신뢰도(TF)와 DA(구글 스코어, Domain Authority)가 0에 가까워, 웹사이트에 작업을 해도 보통 4~8주 이후에 검색엔진에서 바뀐 모습을 확인 할 수가 있습니다. 반대로, 위키피디아의 경우 DA가 90을 초과하여, 위키피디아 내에 내용을 수정하는 경우 수분내로 구글 및 바이두가 인덱싱하여 바로 전세계에 수정사항이 적용이 되는 차이가 있습니다.
Hedley Digital拥有着高透明度和信赖度，以及待顾客如朋友般沟通的基础运营模式，是一家谷歌数据营销的专业代理商。
Hedley Digital与哈佛大学、沃尔沃等海内外知名企业共同协作，美国《福布斯》、《ABC》等多家主流媒体曾发表文章介绍我们是: "One of the fastest-growing digital marketing agencies。（成长最快的数据营销代理商）。"
We have also been internationally recognised by Forbes and invited as official member of Forbes’ exclusive invited-only Business Council for the excellence and expertise in our industry and have been given privilege to write and share our knowledge on digital marketing on Forbes which we are super excited about.Purely from marketing and exposure perspective, we take time to fully understand each of our clients businesses and focus on taking your best products and services from the Amazon Rainforest out to the world so that your potential clients can find you when they need you. We have worked with a small mom and dad restaurants to global corporates and helped them explode their sales and live their dream.
从创业初期的初创企业到国际型大企业，精准制定符合B2C商务和B2B商务状况的特殊优化流程。 对于数据运营，谷歌及百度SEO，或者对谷歌和百度PPC谷歌广告等有任何疑问，欢迎您随时联系我们，我们将热情回复您。
SEO和PPC都是以"为实现谷歌前排曝光的搜索引擎营销战略"为目标，但两者之间还是有很多不同之处。
SEO（Search Engine Optimization）在进行搜索引擎优化时，根据谷歌及百度的搜索引擎发行方针，利用全网站SEO、站外SEO、内容营销等，使得网站在有关搜索引擎内获得前排的自然排名战略。 这被称为自然流量(Organic traffic)。
While both are highly effective and must be used for nearly all types of businesses in modern days, SEO(search engine optimisation) has a propensity to be much more cost effective digital marketing strategy and generally bring higher ROI(Return on Investment) in the long run.
